We make what people really need.

BADRAMS was founded with the idea of making people's lives better. We find what makes people unsatisfied or inconvenient at home or at work and provide them with simple, but brilliant products to solve those problems. We continually research and experiment on the function, quality, design and value of our products to satisfy as many people as possible.

Our philosophy is not to be afraid of trying new things and solve problems by thinking creatively and rationally. We came up with the bighorn sheep to reflect this value. Most people think that sheep are meek and vulnerable creatures. However, the bighorn sheep, living in rugged mountain habitats, are very strong and wild, representing our entrepreneurship and potential.